How to Enable Creator Mode on LinkedIn and Why You Should

Creator mode is a new feature on LinkedIn that lets you create and publish posts. Here’s how and why you should enable it.

If you’d love to grow your audience and attract more eyes to your content and brand on LinkedIn, creator mode is a feature that can be incredibly useful.

LinkedIn’s Creator mode gives you access to more publishing tools than you’d get as a regular user and increases your visibility in LinkedIn search results.

Why You Should Enable Creator Mode on LinkedIn

How exactly can you benefit from turning on LinkedIn’s Creator mode? Well, once you turn on LinkedIn Creator mode, you’ll be able to add up to five topics you’d want LinkedIn to associate you with. Let’s say you’re a web developer, or run PR for a web development firm on LinkedIn. Once you add certain web development topics to your profile, you’ll be able to attract more audiences who are specifically interested in those topics.

If you are a freelance writer, utilizing the publishing tools that come with Creator mode is one of the best ways to promote yourself as a freelance writer on LinkedIn. Some other perks of turning on creator mode include:

  • Access to LinkedIn’s Live Stream feature to engage and grow your audience.
  • Access to the LinkedIn newsletter feature.
  • You can record and add a LinkedIn cover story video to your profile.

Creator mode is undoubtedly one of the top LinkedIn features to grow your presence.

How to Enable Creator Mode on LinkedIn

Enabling Creator mode on LinkedIn is a few-step process. Ready to turn on the feature? To get started:

  1. Navigate to the LinkedIn website on your desktop and click on the Me icon in the top right corner of your LinkedIn home page.
  2. Locate and click on View Profile from the dropdown menu that comes up.
  3. Locate the section labeled Resources and click on Creator mode.
  4. Click Add topics and enter as many as 5 topics you want to be associated with on LinkedIn.
  5. Click Done.

Once you’re done, you can now utilize Creator mode tools to create content and engage with users on the platform.

Increase Your Reach With Creator Mode

LinkedIn has so many extra features only a section of its user base knows about. Turning on Creator mode can help you unlock some of those features.

It can help separate your profile from the rest, giving you the visibility you need to stand out in a competitive platform like LinkedIn. To make the most of LinkedIn’s Creator mode, you’ll need to create quality content regularly.

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